A UK based skill game network, Game Account, announced that it plans its own
affiliate program to join this widely successful venture open to anyone who wants a cut from the
online casino and gaming industry. The company claims to be offering a competitive CPA (Cost per Acquisition) and revenue structures in return for
online casinos promoting their skill based person to person games, such as Gin Rummy and the
popular online casino Blackjack games offered in multiplayer version tournaments.
With ongoing restrictions on the online casino and gaming industry and affiliates driven towards new alternatives in the gambling industry, this UK company took over an interesting niche combining affiliate to skill based games. According to the companys' spokesman, this makes for a competitive new promotional channel for affiliates looking for the best deal. The affiliate marketing manager regards skill gaming as an underexposed field in the online casino and gambling market with the potential of generating some great revenue.
The company's new direction is mostly towards the traditional online casino, poker and bingo partners, in search of diversifying their range through advertising skill game brands that do not fall under the tightening legislative restrictions. The company has over 20 games and products also including many card games as poker and Blackjack. They also provide less common online casino games of 8-Ball Pool and Backgammon. They offer varied solutions including bilingual log-in menus and multi currency payment options providing a high level of technology. The affiliate program already shows some good prospects with global gambling affiliates joining in on the action.
2006-09-24